Powered by AI · Driven by humans

Everyone uses AI. Few have truly deployed it.

From strategy to execution — let’s build what works. By an executive, for executives.

Our conviction

AI doesn’t decide for you. It executes what you have decided.

Don’t build your strategy on what AI tells you. Its job is to deploy — fast and well — a project you own. The first results come early, and nothing we report to you is embellished.

01 — Where you really stand

Facts, not impressions.

Your tools, your data, your processes, your hidden costs, your numbers. We extract real production data. Some engagements conclude that a better-organised process is all you need — and we say so.

100 %

of engagements start from the facts

Your tools, your numbers, your real processes — never a self-reported questionnaire.

02 — The stakes, the course, the build

We build fast. We never cut corners.

CRMs, business portals, qualification agents, automations, dashboards. The first deliverables arrive early; the rest takes the time it needs to be solid. On your infrastructure, under your brand.

24/7

qualification agent

A building-inspection company was losing 40% of its leads overnight. Today, none.

03 — You take back control

Your teams master what we deliver. Nothing opaque.

Real-time dashboards, documentation, training. Every system we ship is understood, handed over, and manageable without us. You run your business.

40

applications in production

Shipped, handed over, and used every day by our clients’ teams.

Proof from the field

Projects shipped, results measured.

Nonprofits · online donations · Delivered

Bilingual fundraising platform

A bilingual French–Hebrew platform (native RTL): multi-currency online donations with French and Israeli tax receipts, campaigns, galas with public registration and a visual seating plan, raffles with built-in draw, full Gma'h loan management — contracts, schedules, reminders, cash projection — and a communicating CRM: call campaigns, WhatsApp, newsletters. Thirteen modules that can be switched on per organisation, on a single codebase.

Campaign goal reached on the very first deployment.

Coworking · Advisory · NDA

Mapping a multi-site network.

A full audit: mapping of tools and flows, extraction of 17,220 records from the production ERP, financial analysis, actionable recommendations.

Several thousand ₪ per month in documented savings.

Construction · In production

Building inspection: answering around the clock.

The foundation first: the inspection platform with its pricing grid and its CRM with full client records. Then the WhatsApp agent trained on the trade — it qualifies, replies and schedules, with strict guardrails: no price or commitment ever goes out without human approval. Around it: an online pre-diagnosis with AI photo analysis, built-in Israeli accounting, and an interface in four languages including Hebrew.

0 leads lost.

See the full portfolio →

Coming soon · free

The Academy

The full syllabus of our AI training, the guides, the glossary and the videos — open access. Opening soon.

Get notified at launch →

Ecosystem

Join us

Developer, domain expert, business introducer: several ways to work with the Lab, on projects that ship to production.

See ways to collaborate →

Next step

Let’s talk.

A short conversation to understand your context — and tell you honestly whether we can help. Reply within 24 hours.

Write to the Lab Continue the tourThe Lab →

Everyone uses AI. Few have truly deployed it.

AI doesn’t decide for you. It executes what you have decided.

Facts, not impressions.

We build fast. We never cut corners.

Your teams master what we deliver. Nothing opaque.

A house that executes — not a firm that recommends.

Strategy & diagnostics

Custom platforms

Business AI agents

Training & handover